The tourist board for the city of Béziers in the south of France has chosen The Final Word to provide its web marketing and translation needs for the next three years.

The Final Word first began working with Béziers in 2006, providing website optimisation and marketing services under a one-year contract. "Due to the success of our past marketing efforts for Béziers, we have now been chosen to provide a range of services until 2010," says Head of Marketing Lynda MacDermott.

The services being provided to Béziers include translation and re-writing of tourism text, managing bespoke web marketing campaigns such as Google Adwords, website optimisation, the use of Web 2.0, and the development of strategic partnerships with tourism organisations.

www.beziers-tourisme.fr

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